Digital Sales Manager

Car Planet • Enfield • Audit & Compliance
Full-time Mid

Description

Job Title: Digital Sales Manager

Location: Enfield

Salary: £30,000 basic + uncapped commission (OTE £66,000)

Hours: Monday to Saturday, 9:00 am – 6:00 pm (with every other Weds off)

About Us:

Car Planet is one of the UK’s fastest-growing used car supermarkets, with over 2,000 cars in stock. Our mission is to deliver a seamless car-buying experience by combining data-driven processes with a people-first approach. Our Watford and Barnet branches are supported by a high-performance call centre dedicated to converting digital leads into showroom appointments.

About the Role:

We are looking for an experienced Sales Call Centre Manager to lead and grow our in-house call centre team. You will be responsible for driving appointment conversions, improving agent performance, and ensuring a high standard of customer engagement across all inbound and outbound sales calls.

You’ll start by managing a team of 10 with a mandate to scale this up to 20 call agents, ensuring consistent performance through structured training, call audits, and daily coaching.

Key Responsibilities:
• Manage, train, and grow the call centre team to consistently hit appointment booking targets.
• Conduct daily call audits and provide coaching to improve structure, objection handling, and close rates.
• Lead daily team briefings and one-to-one sessions focused on performance improvement.
• Monitor response times, call-to-appointment ratios, and conversion rates to drive accountability.
• Implement and refine call scripts, workflows, and sales techniques to boost call efficiency.
• Track and analyse performance metrics, presenting insights and recommendations to senior management.
• Use customer feedback and call data to continuously improve the sales journey and customer experience.
• Collaborate with sales managers to ensure booked appointments are high quality and sales-ready.
• Maintain a culture of excellence, motivation, and ongoing development within the call centre team.

Key Skills & Experience:
• Minimum 2 years’ experience managing a sales call centre or high-volume phone-based sales team.
• Demonstrated ability to coach agents to hit and exceed conversion targets.
• Strong leadership and communication skills.
• Data-driven approach with a focus on performance metrics and process optimisation.
• Confident in developing objection-handling frameworks and sales scripts.
• Automotive experience is desirable but not essential.

What We Offer:
• OTE of £66,000+ with uncapped commission potential.
• Career progression in a fast-scaling, high-volume business.
• Work between two thriving branches in Watford and Barnet.
• High-energy, collaborative culture with autonomy and ownership.